Bad Birdie Unveils Fall 2026 Collection Featuring the New Waffle Franchise

Bad Birdie, a contemporary golf apparel brand known for its distinctive style, has launched its Fall 2026 Collection. This new line is designed for golfers who embrace the spirit of the game both on and off the course, offering elevated layering pieces, fresh prints, and adaptable designs. The collection emphasizes technical performance, with moisture-wicking fabrics, four-way stretch, and shape-retentive construction, ensuring seamless transitions from the golf course to everyday life.

Introducing the Waffle Franchise

The centerpiece of the Fall 2026 Collection is the brand-new Waffle franchise, set to launch in late August. This premium layering range features a textured cotton-blend knit designed for moisture management, shape retention, and all-day comfort. The initial launch includes the Men's Waffle Hoodie and Quarterzip, and the Women's Waffle V-Neck and Waffle Skort with a full-coverage performance liner. These pieces are crafted for early morning rounds, post-game gatherings, and daily wear, providing a versatile option for cooler weather.

"Golf has never been confined to four hours on a course, so why should the apparel be?" said Jason Richardson, Founder and CEO of Bad Birdie. "This collection is built for the people who live the game long before the first tee shot and long after the final putt. We set out to create pieces that perform when you’re playing your best while fitting seamlessly into everything that comes before and after the round. That’s the future of golf style, and it’s exactly where Bad Birdie belongs."

Seasonal Prints and Southwestern Influences

In addition to the Waffle franchise, the Fall Collection introduces new seasonal prints across Bad Birdie's Core Performance, Ridge Performance, and Pique Performance polos. The designs are inspired by desert landscapes, cactus flora, topographic golf course maps, and Southwestern iconography. The color palette includes rich shades like plum wine, dark forest, and black iris, complemented by earthy olive tones and vibrant pink accents, underscoring Bad Birdie's philosophy that performance apparel can be bold.

The collection also expands its lifestyle offerings with Hybrid Joggers, Graphic Tees, Boxy Tees, and Varsity Crewnecks. For women, new layering options, performance polos, and mix-and-match outfits are available, combining technical features with everyday wearability. Youth apparel and a comprehensive selection of accessories, including hats, socks, towels, and headcovers, complete the collection.

Bad Elements Returns for Weather-Ready Performance

Following the Waffle franchise, Bad Birdie's popular Bad Elements outerwear collection will return in mid-October. This range includes jackets, pullovers, and weather-resistant layers designed to help golfers perform in various conditions. Engineered to provide protection against wind, rain, and cooler temperatures without compromising mobility or style, Bad Elements reinforces the collection's message that high-quality golf apparel should perform even when the weather is less than ideal.

Preview of the Tailgate Edit

The Fall Collection also offers a preview of the upcoming Tailgate Edit, scheduled for release in August. This edit will feature officially licensed apparel for the University of Arizona, Arizona State University, and Washington State University, including custom polos, performance pullovers, and hats. These items are designed to transition effortlessly from the golf course to sporting events and tailgating, blending school spirit with technical performance and signature Bad Birdie style.

Availability and Pricing

The Bad Birdie Fall 2026 Collection, including the new Waffle franchise, will be available for purchase online at BadBirdieGolf.com, at Bad Birdie retail locations, and at select retailers such as Dick’s Sporting Goods and Golf Galaxy. Prices for the products will range from $72 to $120 USD.